Key Buyer Program

27 - 30 April 2027 • TUYAP Fair & Congress Centre

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Key Buyer Program

Key Buyers Program aims to ensure the attendance of top-level national trade professionals. It is targeted to professionals in the building and construction industry, with purchasing power and from certain channels and professional profiles.

🌍

126

Countries represented

500+

VIP Hosted Buyers

🤝

431

Exhibitors

Who can participate in the Key Buyers Program?

Targeted to national buyers with the following profile:

Company activity: Construction materials buyers, distributors, wholesalers, importers, retailers, contractors, architectural offices, project owners, and purchasing professionals.
Buyer's profile: General Manager, Purchasing Manager, Project Manager, Architect, Contractor, and Decision Maker

What are the benefits of participating in the program?

  • Free Key Buyer badge giving preferential access to the trade show every day.
  • Permanent access to the Buyers’ Lounge: a rest area, bar service, business centre, and internet.
  • Dedicated service during the trade show is available at the Buyers’ Lounge.
  • Possibility to use the ICA CONNECT Matchmaking System to organise your visit.

Registration Process

Participation
Request

Application Review
by the Organization

Confirmation
and Acceptance

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Turkeybuild
Istanbul!

Do you qualify for the program and are you interested in becoming a Key Buyer?