Why your brand needs to be at Yapı Turkeybuild Istanbul

Wondering how Yapı Turkeybuild Istanbul can benefit your company?

Here’s how exhibiting at the biggest building materials and technologies exhibition in Turkey and the surrounding region can help you grow your business.

Meet the right audience

If you’re a manufacturer of supplier of top-quality building materials, you can find new business and partnership opportunities among major industry players from Turkey, the Balkans, the CIS, the Middle East and North Africa at Yapı Turkeybuild Istanbul.

In 2018, 85,000 professionals attended the show and visitor numbers grow every year. But it’s not just quantity that’s important, it’s the quality of these visitors too. Every effort is made to attract exactly the right audience for exhibitors, from architects to wholesalers, retailers to construction companies, meet the buyers and specifiers you need to form partnerships and boost your leads.

Present your products

Have a new product or innovation that you’d like to promote? Yapı Turkeybuild Istanbul is the ideal place to share your products, services and technologies with more than 85,000 industry professionals from around 100 countries. Boost your marketing and get direct, honest feedback from buyers and specifiers.

The show also has additional opportunities to hold events in the Seminar Area and promote your products in the Demo Area for presentations in front of a sizeable audience.

Gain industry knowledge

Not only can you keep an eye on the latest developments from your competitors and other industry players, the exhibition is an invaluable source of industry news and insights. With the entire industry gathered under one roof, Yapı Turkeybuild Istanbul’s programme of business events serves as an important learning platform, where industry experts discuss the latest industry issues and share best practice, case studies, and market information.

Take part in masterclasses, conferences, and technical seminars with renowned architects and industry figures at the exhibition’s Information Platform Events.

Network at the Hosted Buyer Programme

Yapı Turkeybuild Istanbul features many initiatives to improve the effectiveness of the show for its exhibitors. One of these is the Hosted Buyer Programme, which allows exhibitors to hold pre-arranged meetings with over 150 international hosted buyers. Conduct B2B meetings with potential new clients and business partners with this streamlined meeting system.

If you’re thinking of growing your business in Turkey and the surrounding region, Yapı Turkeybuild Istanbul is the place to start.

Enquire today to find out how Yapı Turkeybuild Istanbul can help your brand.