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Building, Construction Materials and Technologies Exhibition

42nd Yapı - Turkeybuild Istanbul
18 - 22 June 2019 • Istanbul, Turkey, TUYAP Fair and Congress Center

Exhibitor Testimonials

Serdar Urfalılar - Owner / General Manager

"Yapı is essential for us. We attend all kinds of prestigious exhibitions throughout the world. We hold Yapı in the same regard as those exhibitions because of its success not only in Turkey, but also in the region and the hinterland. It is a very important exhibition for us; we have been attending for about 20 years. The biggest factor in our decision to attend is the fact that visitors from both abroad and Turkey visit us and that we get to meet with new clients and strengthen the relations with our current clients. Yapı Fuarı has great contributions to our sales and marketing activities. It is one of the five biggest exhibitions in Europe, its efficiency is well displayed by the numbers of exhibitors and visitors. I believe that it’s a very efficient exhibition; both in the region and throughout the world. We attend the event every year and this year, we conducted 2 additional seminars." 

Mehmet Karahasanoğlu- Marketing Manager

"Our company works in a sector that produces for the Yapı exhibition; especially in the wood branch of the building sector. The biggest quality of our company is that we have product groups at all points from the bottom to the top. Since this is an exhibition where all product groups are exhibited, we wanted to showcase our main and newly-developed branches in addition to a short mention of all product groups. We believe that this exhibition adds many new products to the building sector every year; therefore, we perform the first launch of our new product groups right here. This year, we are here with the “Loft collection” laminated flooring of Vezirköprü Orman Ürünleri. On the other hand, we are also getting into the door sector. We have a whole launch planned to promote PELİ DK decorative doors. The exhibition has positive effects on our sales and marketing activities. As far as I know, Yapı is one of the exhibitions which bring more than 1.000 companies together. It is an exhibition which brings visitors working/willing to work in the building sector and the companies together and we believe that we benefit from this as much as possible. Foreign visitors come to see new products and the development of the sector and thanks to this, we get to obtain new clients. We even establish long-term dealerships with some of them. The exhibition fulfills a significant need in this region. Since it gathers all companies in the building sector, it is an exhibition desired locally, abroad and in neighboring countries." 

Göksen Yedigüller- General Manager
"Our main aim at this exhibition is to come together with industry professionals - those active in the construction sector always attend this exhibition: all manufacturers, executives and professionals. Our country is going through an urban transformation; there are new buildings and sites zoned for construction. Both our government and state support the construction sector greatly with new projects and support especially in terms of VAT. In this frame, exhibitions take place in a much more combined manner. We have always been determined to attend Yapı exhibitions and will do our best to do so in the future. This exhibition assists us greatly with our sales and marketing activities in terms of promotion and usage of our products. Yapı is an exhibition where professionals make and finalise their choices; therefore, this exhibition is directly effective on sales and marketing. We have been attending Yapı for 5 years and we are very pleased." 

Fevzi Fırat- Sales Manager

"Yapı is very important for us for two aspects; the domestic market and the foreign market. At this year’s exhibition, we noticed a huge rise in the number of foreign market activities and exhibitors. I also think that our new structuring in the domestic market is very important in terms of organising projects and new dealerships. Yapı contributes massively for in terms of increasing awareness and recognition of our newly developed or newly introduced products on market, project and dealership levels. This is thanks to the fact that we receive a lot of feedback in terms of supporting the dealership structure in the regions of especially the domestic market where we are deficient and renewing that dealership organization. We are very pleased with the number of foreign visitors. I have been a part of this organization for 7 years and have personally attended every exhibition. Yapı is a must for the construction sector."

Tolga Öztoprak- Deputy General Manager  
"We have been attending this exhibition ever since it was founded 40 years ago. Yapı is now an essential exhibition for us. It's very important for us not only for meeting our clients, but also our partners and shareholders. The goal here is to share our innovations with our shareholders and the sector every year. Foreign visitors are here and they are increasing in number. Since we are an international company, we have factories in neighboring countries; but our export is very limited. We sell almost entirely to Turkey, but we have met with international suppliers regarding some technical equipment at our factory. The exhibition is the biggest gathering point of the construction sector in our country - it's not only important for Turkey, but also for neighboring countries and the entire construction sector."

Alper Erdoğan- Domestic and Foreign Sales Director 
"The only building exhibition where all sectors in Turkey, especially the construction sector, come together is the Yapı exhibition in Istanbul. We have been attending this exhibition for the last 9 years to show our presence within the sector, communicate with our clients, dealers and companies who don’t know us, and improve the sales and marketing activities of our products. After each exhibition we receive a lot of calls; so this exhibition definitely accelerates our sales. Especially the evaluations we make at the end of the exhibition which show us our deficiencies and the things we can additionally do and the opportunity to see the applications of different companies active in the same branch of the sector are very beneficial to us. Each year we host foreign visitors and we try to assist them as much as we can. There are companies who do not know our products but need them. We provide the required assistance to these companies. This exhibition is one of the biggest exhibitions in the region, not just within Turkey. There are visitors and exhibitors from abroad." 
Özhan Olcay- General Manager
"Yapı is the gathering point for construction sector companies. It is an arena which not only provides us with a platform to exhibit our products to our clients and market players but also presents the opportunity to gather with colleagues, manufacturer and supplier companies, evaluate the market and the sector, compare our end-of-the-year goals and make revisions and exchange ideas. We have been attending Yapı for 22 years. During this period, Yapı has developed massively. It is the most important building and construction exhibition in Turkey and very effective. We care about the quality of the exhibitors as much as the quantity. We see it as a show in which we should also participate."
Çiğdem Taşkınöz- Sales and Marketing Manager
"We are thrilled to be a part of this exhibition. It's very important that exhibition visitors are conscious and come with a clear purpose and intentions; this is where we meet that audience. Yapi seriously contributes to our sales activities. In order to use this to our advantage, we try to make the most out of these five days. The fact that the exhibition takes place in Istanbul is a great benefit for us. The visitor potential of local and foreign consumers and the serious visitor numbers are also greatly influential on our decision to promote our brand’s investments. At each exhibition, we end up with solid connections and trade activities. This is not the purpose of our participation, but it comes as a bonus. In this sense, it also makes sense for us to be at the exhibition for the purposes of our sales and marketing activities. We have a lot of foreign visitors. The main indicator here is the high number of foreign visitors. The fact that our foreign visitors prefer this exhibition goes to show that exhibiting is being handled correctly in our country; therefore, Yapı is a very important exhibition in the international arena."